Born from a desire of escaping the oil and gas industry, Fierce would become the end result of a chance meeting of co-founders Dave Grant and Dave McHardy during a brewing course in Sunderland. From this newly formed brewing friendship along with continued positive feedback from many of their homebrews they both decided to put all their focus, drive and passion for beer into starting a brewery – and as such Fierce Beer mashed in its first ever commercial brew in May 2016 at its new home in Dyce, Aberdeen.
Nearly six years on since that first commercial brew, Fierce Beer have more than established themselves within the craft beer industry resulting in capacity growing rapidly year on year since those homebrew days. We are now capable of brewing 800,000 litres of beer a year and at last count currently exporting to 15 countries including Europe and Asia! With our new tanks installed and a new brewery site on the way we’re hoping to push these numbers even higher!
With a strong focus on producing great, flavour packed beers ranging from traditional pilsners, juicy hop bombs, fruity sensations right through to luscious barrel aged stouts and tart sours Fierce Beer went on to win ‘Breakthrough Brewery’ at their first awards in 2017 and as of 2021 are officially 'Scottish Brewery of the Year'.
As well on focussing on releasing the best beers we can we’ve also been able to collaborate and release brews with some of the best breweries in the world such as Amundsen, Dugges, Devils Peak, Verdant, Tiny Rebel, North, Thornbridge, Track, BBNO as well as many many more!
Within our first five years we have successfully crowdfunded for three very different reasons. The first was to raise £60,000 to allow us to open our own bar in the heart of our hometown Aberdeen and to give something back to our supporters who have stuck with us since day one and helped get us noticed – we ended up raising £121,093 in 8 days..
We’ve also now opened bars in two of our favourite cities in the UK – In the Scottish capital we have Fierce Bar Edinburgh on Rose Street and also our newest bar Fierce Bar Manchester located on Thomas Street, Manchester in the Northern Quarter. If you’re in either of these cities be sure to pop in past and get looked after by our amazing teams. Keep your eyes peeled in the future for more additions to our bar division!
The second crowdfund was to allow us to navigate the uncertain landscape of a global pandemic and ensure that we were able to come out the other side with our team still in their jobs and a brewery where we can continue to make amazing beers for all our supporters. Our initial goal was £75k however we ended up stretching that target twice before closing it off at £155,820 after 24hrs…
Our third and most recent crowdfunding was to support our move to a brand new brewery. With the rapid growth we have seen in our first five years we have slowly started to outgrow our current brewhouse and things are beginning to get a little too snug at Fierce HQ. Therefore we have set our sights on a brand new site that will give us more room to grow and the chance to have our very own taproom.
These campaigns really helped us underpin the meaning of our #fiercefamily and we are so grateful for the people that come out and support us time and time again. All of our loyal customers allow us to focus on what we do best - make incredible tasting beers for all of you to drink!
We. Are. Fierce!
For trade access to our B2B portal contact us on https://fiercebeer.store.unleashedsoftware.com/login